Give Me My Sunshine, Give Me My Green! Maybe, I don’t understand visual grammar. Maybe I’m dumb. I live in Kerala, and have been thanking my senses for making me see every Kerala frame as a motion picture that moves me. The hills, the streams, the elephants, the white elephants, the crocodiles, flags – red, saffron and tricolored, the shutdowns, the potholes, the technology, the snobbery, the wannabes, the cultivated Page 3 that never exists, the laziness, and the painted faces that transport me to a world never seen before – all have been well crafted frames for me, of my Kerala. I had been reporting tourism in Kerala for quite a while, though not as much as what I was expected to do. Those were my journalism days, let me add. I had always felt the need for a better marketing push for the land much explored. Kerala needed a marketer, with not an MBA degree but someone with a fair amount of built-in aesthetics. The sun, the sand, the monsoons, the elephants and all had in fact be